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Product Designed by BrahmWorks
The FireFit project highlights BrahmWorks’ expertise in design thinking, product design, and quality control. BrahmWorks helped FireFit Healthcare revolutionise the fitness industry by digitizing workout routines and enhancing safety and efficiency with sensor technology. BrahmWorks meticulously handled every aspect, from the initial design sketches to the development of the PCB, assembly, manufacturing processes, and quality control, ensuring a high quality final product and app integration.
Product Design Phase
01. Design Conceptualization
BrahmWorks began by conceptualizing the product through innovative design thinking. The team sketched the initial design language, carefully considering form, size, and user experience (UX). This initial blueprint laid the foundation for FireFit’s groundbreaking fitness solution.
Product Design Phase
02. Core Functionality
After establishing the design framework, BrahmWorks focused on defining the product’s core functionality. The team meticulously designed the Printed Circuit Board (PCB) and selected the appropriate components, including metal and plastic materials, ensuring the product was both functional and aesthetically pleasing.
Product Design Phase
03. Assembly & Manufacturing
In this stage, BrahmWorks prioritized Design for Assembly (DFA), Design for Manufacturing (DFM), and Design for Reliability (DFR). The team created sub-assemblies, leading to the first fully built product. This stage emphasized scalability and ensured that the product could be manufactured efficiently and reliably.
Firefit Product Features
Companion App Development
An essential component of FireFit is its accompanying app, which was developed with the same meticulous attention to detail. BrahmWorks worked on both the cosmetic and functional aspects of the app, ensuring seamless integration with the hardware. Extensive testing and QA/QC procedures were conducted to guarantee a flawless user experience.
Firefit Product Features
Smart Chip Technology for Digitized Workouts
FireFit’s core innovation lies in its advanced Smart Chip Technology, a product design marvel that digitizes every repetition during workouts. This technology ensures precise tracking of exercises, reducing the risk of human error, and preventing injuries that often occur with traditional fitness routines. The smart chip accurately records each movement, making workouts more efficient and safer, while providing users with data-driven insights to optimize their fitness journeys.
Product Backed by CrossFit Trainers
Real Results; Guaranteed.
Project Outcome
Enhanced Safety and Efficiency in Fitness Routines
The integration of Smart Chip technology significantly improved the safety and efficiency of fitness routines. Users experienced fewer injuries and more effective workouts, thanks to the precise tracking of exercises and real-time feedback. FireFit transformed traditional fitness practices, making them safer, more accessible, and tailored to individual needs.
Positive Impact on the Fitness Industry
FireFit set a new standard in the fitness industry by offering a smart, connected solution that bridges the gap between traditional fitness equipment and modern technology. The project showcased how innovative product design can address industry challenges, positioning FireFit as a leader in the next generation of fitness products.
““I'm wondering why I never contacted these guys sooner! Seriously, they all have commendable talent in their respective fields and knocked my concept out of the ballpark. Thanks for an amazing experience!””
Srinivas RajuDesign Head
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